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In an unprecedented study of digital habits and preferences among the population of Uzbekistan, services within the Uzum ecosystem emerged as the top contenders. The survey, conducted by Research Group Central Asia (RGCA), an IPSOS-accredited research agency, reflects the responses of participants aged 18 to 54—a demographic representation that mirrors the country’s population.
The Rise of Digital Services in Uzbekistan
The digital landscape in Uzbekistan is evolving at a rapid pace, with over 50% of its 35 million populace actively using digital services. These are not just any users; they are young and tech-savvy individuals who are shaping the future of e-commerce and online business growth.
Uzum Market: The Go-to E-commerce Destination
According to the RGCA survey results, 72% of respondents named Uzum Market as their preferred platform for daily purchases—making it the leading e-commerce destination in Uzbekistan. This is a testament to how much Uzum Market has become part and parcel of people’s everyday life.
As Roman Lavrentiev, Chief Operating Officer of Uzum Group, notes:
“We are seeing tremendous interest in the services of the Uzum ecosystem. Since the launch of Uzum Market over 6000 merchants from across the country registered on our platform.”
Every month sees an addition of more than 500 businesses partnering with Uzum Nasiya, a Shari’ah compliant BNPL installments service within the ecosystem.
Synergy Within The Ecosystem: A Catalyst For Online Business Growth
Lavrentiev adds:
“Synergy within our ecosystem creates unique opportunities that drive businesses and customers transitioning from offline to online.”
The entrepreneurial population actively exploring these new services for day-to-day use represents a significant shift in digital habits in Uzbekistan. This change is not only driving customer convenience but also fostering online business growth.
| Service | Percentage (%) |
|---|---|
| Uzum Market | 72 |
This table vividly illustrates how dominant Uzum Market is among daily purchase platforms.
A Word Of Caution
While we revel in this exciting digital transformation journey, it’s important to remember that every financial decision should be made after careful research or consultation with professionals. We are not responsible for any loss caused by any information present on this website.
In conclusion, it’s clear that services within the Uzum ecosystem have significantly shaped digital habits in Uzbekistan—making them an integral part of people’s lives while simultaneously fuelling online business growth.
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